Our cash discount program can eliminate or reduce card-processing fees associated with credit cards accepted. After deciding not to process cards, you will not have to pay for the services.

In addition to being more accessible, the program is also easier to explain to customers. Some merchants isolate and then pay for the card processing by assessing surcharges on the products customers buy with credit or debit cards. That comes with numerous challenges. For example, adding card-processing surcharges is illegal in many states. Implementing cash discounts, however, is legal in all states. Explaining that every item in the store is priced with built-in service fees is usually easy. The merchants can also deduct the fee easily if someone prefers cash payment.

Even though most individuals prefer to utilize card payments, cash discounts incentivize them to use cash instead of debit or credit cards for all their purchases. In other words, the time between the sale and the access to funds is minimal. Such transactions do not involve wait time or processing time for the money to get on the merchant’s hand. Moreover, this helps merchants eliminate fraud exposure.

After reducing the number of customers using credit cards in your store, chargebacks will also diminish. If chargebacks have been a massive problem for your store, the decrease might help you minimize the card fees you pay because you will be at a lower risk.

The cash discount might be a useful marketing tool for your business that will eventually attract more customers. Getting more people inside your store should be your primary goal throughout the year. Ideally, people will get in for a single item and go out with more. Even though a 4% discount will help you cover the cost of processing your cash discount service, it will be a useful sales or marketing tool if implemented in the right way.